After confirming earlier this summer that MIPCOM 2020 would host a live event with a digital component, Reed Midem has announced a shortened schedule for the popular television market.
Now set to run one day shorter from October 12 to 14, the three-day event will also see MIPJunior hosted inside the Palais des Festivals. The kids TV market usually takes place the weekend before MIPCOM at an external hotel.
Now called MIPCOM Rendezvous Cannes, the in-person event will also do away with exhibition stands that usually dominate the floorplan. Instead there will be an open-space lounge intended for in-person meetings. Any company that had already booked a stand will receive a refund or credit.
MIPCOM Online+, MIPCOM’s digital component, will run from October 5 to mid-November.
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