How to find purpose—not puffery—in a crisis

Dubit's David Kleeman gives five tips to help producers make message-driven content while avoiding the "very special episode" trap.

By David Kleeman

September 4, 2020

TAGS:

CBBC, covid-19, David Kleeman, Dubit, Sesame Workshop, Sinking Ship, The Next Step

About The Author

Analyst/strategist/writer/speaker David Kleeman travels the world as SVP of Global Trends for kids research consultancy/digital studio @Dubit. Home is an aisle seat near the front. Follow: @davidkleeman.

// Author Page

About Subscribe Contact Us Diversity Mission FAQ Terms of Use

Kidscreen title, tagline and logo are trademarks of, and the events are produced by Brunico Marketing Inc.

View our privacy policy

How to find purpose—not puffery—in a crisis

Dubit's David Kleeman gives five tips to help producers make message-driven content while avoiding the "very special episode" trap.

READ THE FULL STORY

TAGS:

About The Author

Search

Menu

Brand Menu

How to find purpose—not puffery—in a crisis

Dubit's David Kleeman gives five tips to help producers make message-driven content while avoiding the "very special episode" trap.

READ THE FULL STORY

TAGS:

About The Author

OPINION: Let’s all go to the Roblo-plex!

OPINION: Taking the resistance to Roblox

FEATURE: Decoding the opportunity for selling content to AI firms

DEALS: Disney and MLB partner for new Topps trading cards

Search

Menu

Brand Menu