Netflix changes how it measures viewership

The SVOD plans to begin reporting the number of viewing hours for shows, rather than household views, later this year—and will do so more often.

By Jeremy Dickson

October 20, 2021

TAGS:

data, data transparency, Netflix, Q3, streaming, toys, viewership

About The Author

Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.

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Netflix changes how it measures viewership

The SVOD plans to begin reporting the number of viewing hours for shows, rather than household views, later this year—and will do so more often.

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Netflix changes how it measures viewership

The SVOD plans to begin reporting the number of viewing hours for shows, rather than household views, later this year—and will do so more often.

READ THE FULL STORY

TAGS:

About The Author

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