Disguise dresses up its adaptive costume biz

Tapping into an under-served market predicted to hit US$294 million by 2026, the Jakks segment sees year-round possibilities for dress-up offerings for kids with disabilities, says Tara Hefter.

By Ryan Tuchow

October 28, 2021

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TAGS:

adaptive costumes, costumes, disabilities, Disguise, dress up, Halloween, Halloween 2021, JAKKS, Jakks Pacific, Tara Hefter

About The Author

News editor for Kidscreen. Ryan covers tech, talent and general kids entertainment news, with a passion for kids rap content and video games. Have a story that's of interest to Kidscreen readers? Contact Ryan at rtuchow@brunico.com

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Disguise dresses up its adaptive costume biz

Tapping into an under-served market predicted to hit US$294 million by 2026, the Jakks segment sees year-round possibilities for dress-up offerings for kids with disabilities, says Tara Hefter.

READ THE FULL STORY

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