Mumfie travels the globe with new sales

Distributor Banijay Kids and Family has inked a raft of new deals for Zodiak's rebooted series about an adventurous elephant and his friends.
June 15, 2022

Mumfie is on the move. After debuting earlier this year in France and Italy, Zodiak’s preschool series about a lovable elephant is now branching out from that starting point, thanks to a raft of new sales brokered by distributor Banijay Kids and Family.

The CG-animated series (78 x seven minutes) has been picked up by ITVBe in the UK; Cartoonito (Australia, New Zealand, Southeast Asia, South Korea); AMC Network International’s preschool channel JimJam (CEE, MENA, Portugal); SVT (Sweden); and ejunior (UAE).

Mumfie is co-produced by Banijay’s Zodiak Kids and Family division in France and Italian animation studio Animoka. The series was co-commissioned by France Télévisions and RAI in Italy, and it launched in both regions this spring.

Based on the ’90s series Magic Adventures of Mumfie that was created by Britt Allcroft (Thomas & Friends), Mumfie tells the story of a friendly, optimistic elephant and his best friends—a flying pig named Pinkey and a color-changing jellyfish named Jelly Bean—as they find adventure in daily life.

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