Building Karma’s World: Inside the launch of the toy line

How 9 Story and Mattel created a Karma's World CP line that reflects the series' themes of authentic self-expression, representation and a love of hip hop.

By Kidscreen Staff

September 20, 2022

TAGS:

9 Story Media Group, collectible records, consumer products, dolls, Karma's World, Kristin Lecour, Kyra Halperin, Mattel, Netflix, toy companies, toy line

About The Author

// Author Page

About Subscribe Contact Us Diversity Mission FAQ Terms of Use

™ Kidscreen is a trademark of Brunico Communications Ltd. Site copyright © 1996-2026

Kidscreen title, tagline and logo are trademarks of, and the events are produced by Brunico Marketing Inc.

View our privacy policy

Search

Menu

Brand Menu