Walmart launches into the metaverse with Roblox worlds

Walmart Land will focus on fashion and entertainment, while Universe of Play brings the retail giant's best-performing brands in the toy aisle to virtual life.

September 27, 2022

TAGS:

consumer products, Gamefam, Jurassic World, Magic Mixies, Mattel, Netflix, Paw Patrol, Roblox, SEGA, tech, Universe of Play, Walmart, Walmart Land, William White

About The Author

// Author Page

About Subscribe Contact Us Diversity Mission FAQ Terms of Use

™ Kidscreen is a trademark of Brunico Communications Ltd. Site copyright © 1996-2026

Kidscreen title, tagline and logo are trademarks of, and the events are produced by Brunico Marketing Inc.

View our privacy policy

Search

Menu

Brand Menu