Mattel to launch a publishing imprint in 2024

Its book titles will roll out in the US and Canada first, spanning a wide range of formats including board books, storybooks, guides and activity books.

March 6, 2023

TAGS:

Barbie, Bendon, Caribu, eBooks, Hot Wheels, Josh Silverman, Mattel, Panini, Penguin Random House, publishing, Thomas & Friends

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