OPINION: Toy Fair thoughts and the physical/digital connection

Dubit data shows that the same play patterns drawing kids to physical products are also what they like about digital experiences, and kidcos should lean into the overlap, says David Kleeman.
By
October 23, 2023

READ THE FULL STORY

Enjoy your first 14 days FREE with an annual subscription!

SIGN UP NOW

  • Unlock this article, plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already a subscriber? Sign in here

TAGS:
, , , , , ,
About The Author

// Author Page

Search

Menu

Brand Menu