FEATURE: Building a cult of personality

Turning animated characters into influencers is working wonders for companies such as Millimages and Invisible Universe, which are looking to springboard brands into fandoms.
November 1, 2023
About The Author
Senior reporter for Kidscreen. Ryan covers tech, talent and general kids entertainment news, with a passion for kids rap content and video games. Have a story that's of interest to Kidscreen readers? Contact Ryan at rtuchow@brunico.com

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