PBS International has promoted Sabrina Hall Aguirre from sales coordinator to sales manager, and a big part of her new remit is to sell its kids content in Latin America.
Aguirre will manage a catalogue of children’s and factual programming that includes several series that seem almost tailor-made for the LatAm market—Lyla in the Loop, among them.
Before joining PBS International in 2021, Aguirre was a talent coordinator for the International Emmy Awards for three years. She also previously held a film and TV fellowship at William Morris Endeavor.
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