Netflix Film is undergoing its first major organizational change under the leadership of new chairman Dan Lin, with a restructure that puts four genre-based portfolios under the oversight of four existing movie team executives whose titles are not expected to change.

Family films will fall now under the purview of Kira Goldberg, who is also overseeing dramas and thrillers. Goldberg is one of two original studio film VPs still at Netflix (the other being Ori Marmur), and she has overseen four-quadrant films such as Yes Day (2021) since joining the streamer in 2020. 

VP Niija Kuykendall will oversee faith-based, YA and holiday flicks; rom-coms and comedies have landed with director Jason Young; and Marmur is now responsible for action, fantasy, horror and sci-fi movies. As part of the reorg, there will reportedly be some departures from the film team, with the number of roles affected pegged at about a dozen.

This new structure was developed by Lin and chief content officer Bela Bajaria, with input from Netflix’s movie executives and key partners. It’s worth noting that Lin is just a week into his Netflix tenure (which began on April 1), but this reorg has been in the pipeline for more than a month. 

It marks a very big shift away from the streamer’s previous budget-based structure, which split all Netflix movie projects into mid-to-high or mid-to-low budget groups. Goldberg, Marmur and Kuykendall have been running the streamlined division since last year.

Family films make up some of the platform’s top-performing titles, including 2020 live-actioner We Can Be Heroes (which is among Netflix’s top-10 most-watched English films), the Enola Holmes duology (whose 2022 sequel generated more than 64 million hours of watch time across 93 countries in its opening week) and last year’s CG-animated pic Leo (which attracted nearly 35 million views in under a week, the largest debut audience ever for a Netflix animated film).

Featured image: Enola Holmes 2 (Courtesy of Netflix)