Inside Electrify’s mission to spark kids YouTube channel growth

FEATURE: The London-based company is investing US$85 million in younger-skewing YouTube channels that fit its model and are looking to scale.
May 24, 2024
About The Author
Senior reporter for Kidscreen. Ryan covers tech, talent and general kids entertainment news, with a passion for kids rap content and video games. Have a story that's of interest to Kidscreen readers? Contact Ryan at rtuchow@brunico.com

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