- For its upcoming 2D-animated movie Lucy Lost (pictured), Xilam Films has tapped regional Gebeka International to manage global sales and Le Pacte for national theatrical distribution in France. Canal+ and Cine+ have also acquired pay-TV rights to the kids & family feature, which is scheduled to wrap production in March 2026. Based on Michael Morpurgo’s 2014 novel Listen To The Moon, it tells the story of a girl with a mysterious past who is found by a young boy and his fisherman father.
- Tween-favorite influencer MrBeast has partnered with YouTubers Logan Paul and KSI to launch Lunchly—a new packaged lunch brand for kids that’s looking to compete with Kraft Heinz’s market-leader Lunchables. Each Lunchly pack will include MrBeast’s Feastables chocolate bars, Paul and KSI’s Prime beverage and one of three meal options: pizza, nachos or turkey.
- Indigenous preschool toon CHUMS has scored a greenlight for season three (nine x 30 minutes) from its Canadian broadcast partners APTN, Citytv Saskatchewan and TFO. The first two seasons of this CG-animated series have also been picked up by National Indigenous Television (NITV) and SBS Australia. Saskatoon’s Paxolotl Media and Winnipeg’s Zoot Pictures are behind this environment-focused show about a young girl and her animal friends living on Turtle Island.
- Fauna Entertainment has struck a deal to roll out localized kids content from Argentinean YouTube brand El Reino Infantil (65.9 million subscribers) in Turkey. Fauna will create and manage a Turkish YouTube channel for the brand—including 40 songs from its popular series La Granja de Zenón—that’s due to launch later this year.

Deals in Brief – September 17, 2024
Xilam Films signs sales, distribution and pay-TV partners for Lucy Lost, while MrBeast takes on Kraft Heinz's Lunchables with a YouTuber-driven meal brand called Lunchly.
September 17, 2024