DreamWorks Animation is working with the Association of Children’s Museums (ACM) to deliver a new brand experience themed around its CG-animated preschool series Gabby’s Dollhouse.
The Gabby’s Dollhouse MEOWseum Discovery Days tour will kick off on January 25 at the Brooklyn Children’s Museum, running there for two days. And all told, this licensed event will be hosted at more than 25 ACM member museums across the US this year, including the Children’s Museum of Phoenix, the Discovery Children’s Museums (Las Vegas, Nevada) and Explora (Albuquerque, New Mexico).
Each MEOWseum Discovery Day will feature the same set of activities for young guests, including dedicated craft stations, scavenger hunts and storytime sessions to encourage them to work together and promote their creativity. Gabby will also make a grand appearance at the end of each event for meet-and-greet photo opportunities with kids & families.
DreamWorks is gearing up to drop season 11 of Gabby’s Dollhouse on Netflix in a few weeks (February 17). It will introduce a new set of Gabby’s cat-themed friends and expand her dollhouse with the Kitty Care Ear room.