REPORT: YouTube still on top of TV viewing

Nielsen's latest Media Distributor Gauge report finds that 12.4% of all TV-watching in the US happens on YouTube, which beat every other major channel or streaming platform.
May 27, 2025

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About The Author
Senior reporter for Kidscreen. Ryan covers tech, talent and general kids entertainment news, with a passion for kids rap content and video games. Have a story that's of interest to Kidscreen readers? Contact Ryan at rtuchow@brunico.com

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