- Jazwares has partnered with East Side Games Group and Zaibatsu Interactive to develop a new mobile game inspired by its flagship plush brand Squishmallows. Launching September 2 on Google Play and the Apple App Store, Squishmallows Match is a matching puzzle game (like Tetris or Candy Crush Saga) where players must complete several challenges and levels to unlock original plush characters for their digital collection. The game will also feature limited-time events and seasonal content updates to encourage players to log in throughout the year.
- The Loyal Subjects (TLS) has signed on as the exclusive international distributor for the expanding Chinese collectibles brand Toy City. Under the new agreement, TLS will sell Toy City’s range of blind boxes and plush characters to retailers worldwide, focusing initially on North America and Latin America. The toy brand’s roster of characters includes Laura the doll, Mr.Pa the panda and the plushie Monboo.
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