- Cloudco Entertainment has made two team changes to drive the growth of its Care Bears and Madballs brands globally. Former advisor Claudio Ludovisi (pictured right) has been brought in full time to serve as chief growth officer, with a remit to develop and execute new brand, marketing and fan engagement strategies. And Bethan Garton (pictured left) has been upped from senior retail manager for EMEA to international retail development director to focus on expanding Cloudco’s brands through more in-store experiences and direct-to-retail partners.
- The Toy Association has hired former Horizon Group USA exec Jeff Snyderman to oversee its finance and investment opportunities as chief financial officer. Joining him on September 29 is attorney Maria Sierra, who will be an on-the-ground presence for trade org in Washington as VP of federal government affairs, reporting to chief policy officer Kathrin Belliveau. She has worked on several cases involving toys, IP infringement and counterfeit products in the past.
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