BBC’s effort to reach kids on YouTube is working

The pubcaster's modernized strategy is helping it stay relevant with younger British viewers, media watchdog Ofcom reports.

By Ryan Tuchow

December 1, 2025

TAGS:

BBC, BBC Studios Digital Brands, BBC YouTube strategy, iPlayer, Ofcom, YouTube

About The Author

Senior reporter for Kidscreen. Ryan covers tech, talent and general kids entertainment news, with a passion for kids rap content and video games. Have a story that's of interest to Kidscreen readers? Contact Ryan at rtuchow@brunico.com

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BBC’s effort to reach kids on YouTube is working

The pubcaster's modernized strategy is helping it stay relevant with younger British viewers, media watchdog Ofcom reports.

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About The Author

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BBC’s effort to reach kids on YouTube is working

The pubcaster's modernized strategy is helping it stay relevant with younger British viewers, media watchdog Ofcom reports.

READ THE FULL STORY

TAGS:

About The Author

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