Diginets heat up the race to hook Canuck kid viewers
Seeking to match the 500-channel universe offered by its neighbor to the south, the Canadian broadcasting scene is gearing up for a digital revolution this month, as up to 40 new diginets start rolling out on the dial. In partnership with Discovery Communications, Corus Entertainment's Discovery Kids will be the first youth-targeted digital offering out of the gate on September 3. The 24-hour channel has confirmed carriage on all the major distribution outlets, enabling it to reach the two million Canadian homes set up to receive digital channels.
September 1, 2001
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