Making a clean sweep for this month’s licensed oddity honors:
From licensor Warner Bros. Consumer Products. . . Powerpuff Girls detergent by Unilever Philippines.
Food for thought
Just a few of the ideas currently being developed by licensing consultant Suzanne Ross-Bain with Roald Dahl licensees: The Twits wormy spaghetti; Frobscottle drinks (in which the bubbles go the wrong way) tying in with The BFG; and edible nursery wallpaper featuring Charlie and the Chocolate Factory (brings new meaning to the term ‘bouncing off the walls’). A movie based on Charlie and the Chocolate Factory is currently in production with Warner Bros. for launch in 2002.
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