Top-Selling Toys August 1997

*RANKED BY DOLLAR SALES...
November 1, 1997

*RANKED BY DOLLAR SALES

(not including video games)

Current Rank Last Month Description Manufacturer Average Price (US$)

1 1 Tamagotchi Virtual Pet Assorted Bandai America $15.08

2 4 Holiday Barbie `97 Mattel $34.77

3 3 Sesame Street Tickle Me Elmo Tyco Preschool $29.35

4 * Colored Pencils (12) Binney & Smith $1.79

5 * Crayola Crayons (24) Binney & Smith $0.90

6 * Crayola Colored Pencils (24) Binney & Smith $2.69

7 * Crayola Washable Classic Broadline Markers (8) Binney & Smith $2.41

8 2 Giga Pets Assorted Tiger Electronics $10.16

9 10 Star Wars Assorted Figures I Hasbro Toy Group $4.89

10 * Crayola Crayons (64) Binney & Smith $2.53

*RANKED BY UNIT SALES

(not including video games)

1 2 Crayola Crayons (24) Binney & Smith $0.90

2 7 Colored Pencils (12) Binney & Smith $1.79

3 1 Hot Wheels Vehicles Mattel $0.91

4 5 Gold Crayons (24) Rose Art $0.62

5 9 Crayola Washable Classic Broadline Markers (8) Binney & Smith $2.41

6 * Crayola Colored Pencils (24) Binney & Smith $2.69

7 3 Hot Wheels Assorted A Mattel $0.80

8 * Crayola Crayons (8) Binney & Smith $0.62

9 * Crayola Crayons (64) Binney & Smith $2.53

10 * Crayola Crayons (48) Binney & Smith $1.79

*not in top 10 list last month

Source: The NPD Group’s Toy Retail Sales Tracking Service (TRSTS), 516-625-2294

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