Mattel pledges fealty to Gus—The Itsy Bitsy Knight

The toymaker will bow a full range of Fisher-Price products inspired by the preschool series from Technicolor and PGS Entertainment in 2022.
By
December 3, 2020

READ THE FULL STORY

Enjoy your first 14 days FREE with an annual subscription!

SIGN UP NOW

  • Unlock this article, plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already a subscriber? Sign in here

TAGS:
, , , ,
About The Author

// Author Page

Search

Menu

Brand Menu