Mattel’s Play Lab expands into content

Going forward, the research arm will be heavily involved in developing both programming and toys, says Lisa Lohiser.

August 30, 2021

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Fisher-Price, Fisher-Price Play Lab, Lisa Lohiser, Mattel, play lab, research, Thomas & Friends, thomas & friends: all engines go

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Senior reporter for Kidscreen. Ryan covers tech, talent and general kids entertainment news, with a passion for kids rap content and video games. Have a story that's of interest to Kidscreen readers? Contact Ryan at rtuchow@brunico.com

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Mattel’s Play Lab expands into content

Going forward, the research arm will be heavily involved in developing both programming and toys, says Lisa Lohiser.

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Mattel’s Play Lab expands into content

Going forward, the research arm will be heavily involved in developing both programming and toys, says Lisa Lohiser.

READ THE FULL STORY

TAGS:

About The Author

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