Montreal, Canada-based toyco Mega Brands has appointed Thomas W. Prichard as president of stationery & activities.
Prichard will be responsible for leading the company’s strategic initiatives in a range of products marketed under the Rose Art and Board Dudes brands. Effective today, he will be based with the stationery & activities team in Irvine, California.
Prichard brings with him more than 20 years of experience in senior executive roles with companies in children’s products, including Crayola, Pixar Animation Studios, LeapFrog Enterprises and Hasbro. He was most recently president of Backyard Leisure Holdings, a producer of outdoor play sets.
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