France’s Marathon Media has appointed a trio of agents to handle L&M programs for Crawford Production’s Saddle Club in three different European territories.
Mendia Licensing in Spain, Glam in Germany and the Netherlands’ Creators Dock have all signed on as merchandising and licensing agents for the girls IP based.
The companies will be responsible for developing the merchandising rights for the property that has already had some measure of success in France, where a number of category deals are expected to be announced in the coming months.
The Saddle Club 78 x half-hour series is co-produced by Crawford Productions and Protocol Entertainment. The series premiered in 2006 on the ABC Australia, YTV in Canada, Discovery Kids in the US, Gulli in France and PopGirl TV in the UK.