Australian toyco Moose Toys has appointed Lisle International to serve as the French licensing agent for The Trash Pack boys property, which features a line of more than 100 collectible garbage-themed toys.
Lisle International also oversees licensing deals for the brand in the UK.
With GP France as the master toy partner in the region, Lisle will be looking to implement a full merchandising program with the first licensee on board being Splash Publishing, which will distribute the Parragon Trash Pack activity books this Spring. Lisle says it is looking to align with key category partners in apparel, games and stationery.