A new multi-year deal between Milan-based Atlantyca Entertainment and Panini will see the Euro manufacturer rolling out a new range of Geronimo Stilton product.
The launch of Panini’s sticker range will coincide with the series premiere of the animated series on Italy’s Rai this month. Product includes branded sticker collections, sticker stack books, sticker sheets and albums. The deal will run through March 2012.
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