Down and out in the suburbs?

The enormous size of the classic US suburban mall may evoke images of the prehistoric creatures that once roamed the Earth and, unfortunately for the retail centers, their similarities with dinosaurs don't end with mere girth right now. While not quite ready to bury the mall just yet, Dan Stanek, EVP at consumerism think- tank Retail Forward - whose keynote speech at Licensing Show in June contained a slide ominously titled 'The Death of the Mall' - says malls as we once knew them are suffering. And as mass-market retail channels continue to tighten, there's no doubt that anyone involved in the consumer products industry should be paying attention.
September 4, 2009
About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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