Animation industry veteran David B. Levy’s latest book Animation Development: From Pitch to Production (see ‘The money side of the table,’ p. 86) delves into the inner workings of network development departments to give creators some perspective on not only winning over a broadcaster with a dynamite pitch, but also working through the lengthy and often challenging development process once a concept’s been picked up.
As Levy explains, development executives need creators just as much as creators need them; the real power rests not in one or the other, but in the combination of the two and how well they can work together. That said, no one development executive works exclusively on development. Rather there are multiple executives who work closely with other departments such as scheduling, interactive and marketing, to craft a channel’s ID. We’ve compiled a rundown of who’s who inside the nerve centers of three major global kids broadcasters to give creators a heads up on which execs have the power to greenlight their next great idea.
NICKELODEON/MTVN
Brown Johnson, president of animation, Nickelodeon, MTVN Kids & Family Group
Marjorie Cohn, EVP of development and original programming, Nickelodeon
Birkner Rawlings, VP of animation development, Nickelodeon/MTVN Kids & Family Group
Teri Weiss, SVP of production and development, Nickelodeon
Sarah Tomassi Lindman, SVP and GM, The N
Amy Friedman, SVP of original programming, The N
International
Jules Borkent, SVP of global acquisitions and international programming, Nickelodeon
Nina Hahn, SVP of international production and development, Nickelodeon
DISNEY
US (Animation):
Eric Coleman, SVP of original series, Disney TV Animation
Jay Francis, Director of development, Disney XD
Leah Hoyer, Director of development, Disney Channel
Disney Channel:
Adam Bonnett, SVP of original programming (live-action series, U.S.)
Nancy Kanter, SVP, Playhouse Disney Worldwide (preschool)
Michael Healy, SVP of original movies
Disney Channels Worldwide
Original series
Paul Debenedittis, SVP of programming strategy, Disney Channels Worldwide
Marc Buhaj, SVP of original programming, Europe
Orion Ross, VP of original series, Europe (development)
Acquisitions
David Levine, VP of worldwide programming strategy, acquisitions & co-productions (co-productions only)
Tracy McAndrew, director of acquisitions & co-productions (co-productions only)
Dominic Gardiner, director of acquisitions, Europe (Playhouse Disney & Disney XD)
CARTOON NETWORK
US
Robert Sorcher, chief content officer
Robert Swartz, VP of original series
Ramsey A. Naito, VP of long-form
Acquisitions
Adina Pitt, VP, content acquisitions and co-productions
Rick Clodfelter, senior manager of acquisitions and co-productions
Turner Broadcasting Systems International
Finn Arnesen, SVP & GM for original series and international development
Daniel Lennard, VP of original series and development
Suzanne Berman, director of original series and development
Nicole Paglia, development executive
Acquisitions
Cecilia Persson, VP of programming, acquisition and presentation
Richard Rowe, acquisitions manager