Discovery Communications and licensing agent The Joester Loria Group will be heading back to school with Animal Planet as it brings another new licensee on board.
Primary Colors is developing a line of Animal Planet stationery, craft and school supplies for spring 2010. The range includes note pads, journals and notebooks, address books, magnets, construction paper pads, doodle pads, sketchbooks, scribble pads, art framer pads, stickers, giant activity pads, three-ring binders, portfolios and pencil pouches. Products may also be bundled as gift sets with writing accessories, such as markers, crayons, pens, and pencils.