As Astro Boy gets set to blast onto the big screen in January 2010 in CGI, and the licensing activity is heating up as E1 Entertainment will be taking on the L&M rights to the retro property in the UK.
Having already snapped up a number of licensees, E1 is looking to round out the program in apparel, fashion accessories, home furnishings, gifts and accessories and confectionery, and will be holding an exclusive trade screening for potential partners in London on July 1 between 11 a.m. and 1 p.m. For more info, contact Hannah Mungo at hmungo@e1ent.com or at 44-207-907-1773.