ToyQuest has taken top honors as Fisher-Price Consumer Products’ Hardlines Licensee of the Year Award.
Fisher-Price doled out the honor at the beginning of the month during Licensing Show in Las Vegas. ToyQuest, which specializes in season products, was recognized for its strategic implementation of a Fisher-Price brand extension into seasonal products to worldwide retailers.
Global placement included items from multiple categories, such as bouncers, ball pits, bubbles, sprinklers, pools, bug play, gardening, sand, and chalk throughout North America, Australia, Europe, and Asia.
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