• Why kids and moms come first in advertising during economic downturns (New York Times)
• Nickelodeon and Mattel clear up misconceptions about new tween Dora (Associated Press)
• Solving the problem of in-game advertising (CNet)
• With Circuit City gone, Best Buy gears up to tackle competition from Walmart (Wall Street Journal)
• The evolution of the lowly barcode to hold videos and games (Gizmodo)
• Aeropostale sets sights on younger consumers with kids line (MSNBC/Motley Fool)
• Happy St. Paddy’s Day! Kids get creative with geeky school leprechaun traps (Wired/GeekDad)