Entertainment Rights has signed a global publishing deal with the Penguin Group for the new preschool property Tinga Tinga Tales.
Puffin Books is overseeing UK activity and controlling all foreign publishing rights, while another Penguin imprint, Grosset & Dunlap, will take on the responsibility in North America.
The Penguin Group is planning a varied program including storybooks, novelty books, electronic books, audio books and manuals.
Tinga Tinga Tales is a 52 x 11-minute animated series that is produced by Tiger Aspect Productions in partnership with CBeebies in the UK and Playhouse Disney in the US.