In a move to further boost the Disney Channel portfolio, the House of Mouse has upped 17-year exec Sean Cocchia from SVP to EVP of business operations and GM at Disney Channels Worldwide.

Serving as SVP and GM since 2011, Cocchia will continue to oversee strategy and operations for Disney Channels Worldwide, as well as the division’s franchise and brand management groups. He also oversees media sales and marketing and Radio Disney.

His most recent credits include growing the distribution of Radio Disney across digital platforms, as well as creating the business models and overseeing the launch of the Disney XD brand and 24-hour Disney Junior channel.

Cocchia has been with Disney since 1998, when he joined the company as a senior analyst. He has served increasingly senior roles at the company, including exec director of business management for Disney Channel US and VP of business development.