Digital Kids – NPD measures multiplatform content consumption

It will come as no surprise that kids are consuming content via a multitude of devices these days. But a new report from Port Washington, New York-based industry researcher The NPD Group reveals some interesting insights into the usage patterns of kids ages two to 14 in the digital realm.

By Gary Rusak

January 16, 2008

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About The Author

Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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Digital Kids – NPD measures multiplatform content consumption

It will come as no surprise that kids are consuming content via a multitude of devices these days. But a new report from Port Washington, New York-based industry researcher The NPD Group reveals some interesting insights into the usage patterns of kids ages two to 14 in the digital realm.

READ THE FULL STORY

About The Author

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