- Disney kicks its Star Wars marketing campaign into high gear in China (Forbes)
- Netflix needs some serious cash in the next 12 months to fund its ambitious originals plan (Market Watch)
- From myth to reality: Nielsen’s groundbreaking total audience measurement tool that will span all platforms is almost here (AdWeek)
- Marvel deal-making is in full swing, now that an Ant-Man sequel in the works (The Hollywood Reporter)
Kidscreened
- Disney kicks its Star Wars marketing campaign into high gear in China (Forbes)
- Netflix needs some serious cash in the next 12 months to fund its ambitious originals plan (Market Watch)
- From myth to reality: Nielsen's groundbreaking total audience measurement tool that will span all platforms is almost here (AdWeek)
- Marvel deal-making is in full swing, now that an Ant-Man sequel in the works (The Hollywood Reporter)
October 22, 2015
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