New Parthenon-Entara partnership looks to fill niche

The goal of the newly created entertainment group launched yesterday that brings prodco Parthenon and IP manager Entara under one shingle is to create a medium-sized full-service company focused on quality rather than quantity, says Carl Hall, founder of Parthenon Entertainment and CEO of the group.

November 13, 2007

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Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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New Parthenon-Entara partnership looks to fill niche

The goal of the newly created entertainment group launched yesterday that brings prodco Parthenon and IP manager Entara under one shingle is to create a medium-sized full-service company focused on quality rather than quantity, says Carl Hall, founder of Parthenon Entertainment and CEO of the group.

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