ReelTime.com, the Seattle, Washington-based video-on-demand broadband network, has upped its current executive VP of business development Beverly Zaslow to president and COO of ReelTime Rentals.
In addition to overseeing content acquisitions, her responsibilities will expand to include heading up sales, marketing and all media-related activity. Barry Henthorn keeps his CEO title and will continue to manage the tech side of the company.
Zaslow’s career began in 1980 when she started working for Jerry Weintraub’s Management 111 and Concerts West. She then moved to HBO’s theatrical division, winding up at Lorimar-Telepictures in the late ’80s as an acquisitions exec.