Xilam taps Cake connection to boost international sales

French toon house Xilam is looking to strengthen its international sales effort through a new pact with Cake Distribution. Xilam's former EVP Ed Galton now heads up Cake Distribution, and the deal will see his London-based team handling Xilam sales to all English-speaking markets including the UK, US, Ireland, Canada, Australia and New Zealand. And to cover sales outside those territories, Xilam has appointed Laurence Marty as its new international sales manager.
By
August 29, 2007

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About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com
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