LMI has scored the exclusive licensing rights for the Premier League’s official kids’ partner and CBBC toon, The Likeaballs. Produced by Lanacashire, England-based Animated Adventures and Pictures Limited, the series mixes science fiction, action-adventure and football, targeting kids six to 11.
LMI has been appointed to handle the UK rights for The Likeaballs brand, excluding DVD and TV distribution. Look for the company to be shopping its new property around at Brand Licensing Europe in October.