Canadian preschool channel Treehouse TVand Toronto-based production houses marblemedia and Sinking Ship Entertainment have joined forces to promote healthy, active living among kids with a new PSA scheduled to hit the airwaves tomorrow.
Featuring the precocious star of This is Emily Yeung, the 15-scecond spot encourages kids to get moving and directs parents to www.Treehousetv.com/GetMoving for more tips on how to keep their kids fit.
Treehouse’s parentco, Corus Entertainment, is investing more than US$4 million over the next three years in support of active living media initiatives.