Game on for Disney and Xbox Live

Walt Disney Studios is tapping into Microsoft Xbox Live's growing video service that has marked close to 10 million downloads in the seven months since its launch. The deal was announced today at the new trade-only E3 Media & Business Summit taking place in Santa Monica, California.

July 11, 2007

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Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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Game on for Disney and Xbox Live

Walt Disney Studios is tapping into Microsoft Xbox Live's growing video service that has marked close to 10 million downloads in the seven months since its launch. The deal was announced today at the new trade-only E3 Media & Business Summit taking place in Santa Monica, California.

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