The Wiggles to roost under Big Tent in North America

New York-based Big Tent Entertainment has made its second high-profile pick-up in as many months. Aussie preschool phenomenon The Wiggles has tapped the agency to handle its North American licensing and marketing efforts. As part of the exclusive long-term deal, Big Tent is looking for a host of new partners to continue building momentum for the 16-year-old kids pop band/brand.
By
June 12, 2007

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About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com
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