Nielsen digs deeper into gamer data

As the video game console continues its march towards controlling virtually every type of media-driven leisure time pursuit that exists, our knowledge about consumer usage in this space is also getting a whole lot more comprehensive. Through its National People Meter sample of 12,000 US TV households, Nielsen is able to mine a startling amount of information about who's gaming when, and the latest report from this ongoing research project shows steady growth all around.
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April 1, 2007

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