VIZ and CPLG team up to tap the Euro manga market
Looking to apply the same 360-degree brand management approach it takes in the U.S. to its business in Europe, Viz Media has entered into a joint-venture with Brit agency Copyright Promotions Licensing Group. Viz Media B.V. opens shop this month in Amsterdam, with Viz Media and CPLG each controlling a 50% share in the company.
October 1, 2005
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