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DIC’s Andy Heyward
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Paring Down and Powering Up: Portfolio licensing deals streamline merch strategies
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Fresh ink forecast – new kids books to watch for in 2005
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Boys toys could get a needed boost from ’05 action flicks
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Home improvement: Licensors get into domestic-inspired toys
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Uncertain kids advertising outlook keeps Canada’s youth nets on tenterhooks
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Scales even out at the Kids upfront
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Consumer Products
The tale behind the toy finds a new niche beyond the tube
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Consumer Products
Diversification makes a strong fashion statement for licensees
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Next-gen chains eating up more of the QSR promo market
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Wendy Cuthbert
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