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Consumer ProductsPBS and JetBlue keep kids reading this summer
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Consumer ProductsCN threads together Adventure Time design contest
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Consumer ProductsMaria Giovanna Gurrieri joins CPLG
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Consumer ProductsScholastic on board J.K. Rowling’s Pottermore project
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Consumer ProductsMary Renner Beech upped at DCP
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Consumer ProductsGoodyear goes lengths to promote Cars 2 tie-in
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Consumer ProductsElmo, Grover and gang turn art muses
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Consumer ProductsSimon & Schuster promotes Paul Chrichton
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Consumer ProductsI Spy brand finds new home on LeapFrog
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Consumer ProductsNPD: Overall global toy sales up by 5%
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