Mattel accelerates Hot Wheels with new F1 and SEVEN deals

The toyco is putting the pedal to the metal, with plans to roll out a full range of Formula 1 toys next year and build six branded go-kart tracks in Saudi Arabia.

October 9, 2024

TAGS:

F1, Formula 1, Hot Wheels, Lego, Mattel, Saudi Arabia, Saudi Entertainment Ventures, Seven

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